Open enrollment is now available – sign up through Dec. 15 for coverage starting Jan. 1! Shop and compare plans today.
Find a medical insurance plan in Wisconsin that’s right for you
Buying your own insurance because you retired early or you’re self-employed? Not getting insurance through your work? We’re here to help with affordable plans that feature strong provider networks, award-winning Member Services and extra perks that make a difference.
Select your region below to get started.
Keep your current doctors with a network designed around high-quality care at affordable costs.
The Individual Atlas network
The Atlas network provides access to top care providers in western Wisconsin. It includes HealthPartners, Park Nicollet, Burnett Medical Center, Essentia Health, Hudson Physicians, Aspirus St. Luke’s and more.
All plans come with coverage for prescription drugs through our PreferredRx formulary (drug list). Specific coverage levels vary by plan – see your plan documents for more details.
2025 individual and family plan details
Want to know what kind of coverage you can expect? Take a look below at the coverage highlights of our self-purchased medical insurance plans. You’ll get a personalized monthly premium based on information you enter when you
Below are the plans we offer directly (you may find more HealthPartners options if you shop at
The chart lists what you pay:
| Plan name | Deductible | Office visits | Coinsurance | Out-of-pocket max |
|---|---|---|---|---|
| $8,200 HSA Bronze | $8,200 (individual) / $16,400 (family) | 0% after deductible | 0% after deductible | $8,200 (individual) / $16,400 (family) |
| $7,500 P-S w/ Copay Bronze | $7,500 (individual) / $15,000 (family) | $50 or $100 copay | 50% after deductible | $9,200 (individual) / $18,400 (family) |
| $6,500 Plus Bronze | $6,500 (individual) / $13,000 (family) | $30 copay (first three) then 30% after deductible | 30% after deductible | $9,200 (individual) / $18,400 (family) |
| $5,000 P-S w/Copay Silver | $5,000 (individual) / $10,000 (family) | $40 or $80 copay | 40% after deductible | $8,000 (individual) / $16,000 (family) |
| $3,850 Plus Silver | $3,850 (individual) / $7,700 (family) | $30 copay (first three) then 20% after deductible | 20% after deductible | $8,500 (individual) / $17,000 (family) |
| $3,500 HSA Silver | $3,500 (individual) / $7,000 (family) | 20% after deductible | 20% after deductible | $7,500 (individual) / $15,000 (family) |
| $2,650 Plus Silver | $2,650 (individual) / $5,300 (family) | $30 copay (first three) then 20% after deductible | 20% after deductible | $9,200 (individual) / $18,400 (family) |
| $1,500 w/Copay P-S Gold | $1,500 (individual) / $3,000 (family) | $30 or $60 copay | 25% after deductible | $7,800 (individual) / $15,600 (family) |
| $1,000 w/Copay P-S Gold | $1,000 (individual) / $2,000 (family) | $15 or $35 copay | 20% after deductible | $8,250 (individual) / $16,500 (family) |
| $9,200 Catastrophic | $9,200 (individual) / $18,400 (family) | $30 copay (first three primary care visits) then 0% after deductible | 0% after deductible | $9,200 (individual) / $18,400 (family) |
For complete details,
Extra perks that save time, money and peace of mind
No matter which plan you choose, you’ll get these additional perks (and much more) at no added cost:
- Award-winning support from our Midwest-based
Member Services team - 100% coverage for
preventive care - 24/7 health support through
CareLine℠ - Access to
Virtuwell , our online clinic where you can get care anywhere
- Personalized
well-being and rewards programs - Worldwide emergency
coverage when traveling Member Assistance Program for help with life’s challengesSupport and resources for better health
You can also call us at 877-838-4949 or email us at IndividualSales@healthpartners.com.
Keep your current doctors with robust networks that provide affordable, high-quality care.
The Individual Robin Select network
The Robin Select network is designed to provide care options that are both local and affordable. The network includes all Bellin Health and ThedaCare clinics and hospitals, as well as Children’s Wisconsin.
The Individual Robin Oak network
Get access to top care options with the Robin Oak network, including Bellin Health, ThedaCare, Aurora Healthcare Hospitals & Clinics, Bay Area Medical Center, BayCare Clinic, UW Madison Hospital and more.
All plans come with coverage for prescription drugs through our PreferredRx formulary (drug list). Specific coverage levels vary by plan – see your plan documents for more details.
2025 individual and family plan details
Want to know what kind of coverage you can expect? Take a look below at the coverage highlights of our self-purchased medical insurance plans. You’ll get a personalized monthly premium based on information you enter when you
Below are the plans we offer directly (you may find more Robin with HealthPartners options if you shop at
The chart lists what you pay:
| Plan name | Network | Deductible | Office visits | Coinsurance | Out-of-pocket max |
|---|---|---|---|---|---|
| $8,200 HSA Bronze | $8,200 (individual) / $16,400 (family) | 0% after deductible | 0% after deductible | $8,200 (individual) / $16,400 (family) | |
| $7,500 P-S w/ Copay Bronze | $7,500 (individual) / $15,000 (family) | $50 or $100 copay | 50% after deductible | $9,200 (individual) / $18,400 (family) | |
| $6,500 Plus Bronze | $6,500 (individual) / $13,000 (family) | $30 copay (first four) then 30% after deductible | 30% after deductible | $9,200 (individual) / $18,400 (family) | |
| $5,000 P-S w/ Copay Silver | $5,000 (individual) / $10,000 (family) | $40 or $80 copay | 40% after deductible | $8,000 (individual) / $16,000 (family) | |
| $3,600 Plus Silver | $3,600 (individual) / $7,200 (family) | $25 copay (first four) then 20% after deductible | 20% after deductible | $9,200 (individual) / $18,400 (family) | |
| $3,500 HSA Silver | $3,500 (individual) / $7,000 (family) | 20% after deductible | 20% after deductible | $7,500 (individual) / $15,000 (family) | |
| $2,800 Plus Silver | $2,800 (individual) / $5,600 (family) | $25 copay (first four) then 20% after deductible | 20% after deductible | $8,900 (individual) / $17,800 (family) | |
| $1,500 w/Copay P-S Gold | $1,500 (individual) / $3,000 (family) | $30 or $60 copay | 25% after deductible | $7,800 (individual) / $15,600 (family) | |
| $1,000 w/Copay P-S Gold | $1,000 (individual) / $2,000 (family) | $15 or $35 copay | 20% after deductible | $8,250 (individual) / $16,500 (family) | |
| $9,200 Catastrophic | $9,200 (individual) / $18,400 (family) | $30 copay (first three primary care visits) then 0% after deductible | 0% after deductible | $9,200 (individual) / $18,400 (family) |
For complete details,
Extra perks that save time, money and peace of mind
No matter which plan you choose, you’ll get these additional perks (and much more) at no added cost:
- Award-winning support from our Midwest-based
Member Services team - 100% coverage for
preventive care - 24/7 health support through
CareLine℠ - Access to
Virtuwell , our online clinic where you can get care anywhere
- Personalized
well-being and rewards programs - Worldwide emergency
coverage when traveling Member Assistance Program for help with life’s challengesSupport and resources for better health
You can also call us at 877-838-4949 or email us at IndividualSales@healthpartners.com.